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They didn't give me much direction on where they wanted it to go. All they know is that they wanted it to almost be an apocalyptic planet that didn't look too much like earth. Their logo already existed, so all had to create was the imagery to compliment it.
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The Process
I knew I would have to do some photo compositing which I executed in the Adobe Photoshop. After messing with several color scheme options, I landed on a monochromatic look because it really helped achieve the apocalyptic tone they were going for. Once cobbled to together the land mass shapes, I added a very close moon to make it look less earth-like.
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